Glue Dots & Gluefast DUOS

Glue Dots®

 

Get the Perfect Fit with Glue Dots® for all Direct Mail Pieces

Glue Dots® are the perfect fit when it comes to preparing items for direct mail, whether it’s for marketing, advertising, informational, or educational services. Perhaps best known for their use in promotional materials for credit card companies, Glue Dots® are pressure sensitive adhesives that are easy to use and safer than hot melt glues and other industrial adhesives. Create flawless looking pieces when you use Glue Dots® as the adhesive in marketing, advertising, promotional, or informational direct mail pieces.

Also referred to as booger or fugitive glue, Glue Dots® from Gluefast – the largest stocking distributor of the adhesives on the East Coast – come in different strengths and sizes, easily fitting the needs of all direct mail companies. Use the dots of glue to attach membership cards, or mock versions of credit or discount cards as an example to potential customers. See below for more uses of Glue Dots® in direct mail services.

Uses of Glue Dots® in Direct Mail

• Use to attach coupons or special offers. 
• Include brochures or additional information. 
• Use to provide free product samples. 
• Attach mail-back rebate cards, questionnaires, or surveys. 
• Easily create mass mailers.
  
  

With its easy application and removal, as well as clean look that keeps it hidden, Glue Dots® won’t take away from the appearance of your direct mail pieces or mass mailers. Read on to find out more advantages of Glue Dots®.

The Advantages of Glue Dots® for Direct Mail Items

• Easy application with the Auto Dot Pro makes mass mailing a breeze.
• Include brochures or additional information. 
• Each Glue Dot® goes on easy and holds tight.
• No residue or mess left behind like with double-sided tapes and hot melt glues, for a polished look that doesn’t take away from the overall package.
• While the standard Glue Dot is a 1/2" in diameter, Gluefast offers other sizes. Ask about our Custom Products for additional options.

Find the Right Strength and Thickness You Need

Available in varying tack strengths and thicknesses – known as profiles – it’s easy to find the right hold for your needs.

Tack Levels

Standard Glue Dots® tack (strength) levels:

• Low
• Medium
• High
• Super High

Super High Tack creates a permanent bond. High Tack may be permanent (for paper to paper) or removable (from plastic). Low or Medium Tacks are considered removable.

Low Tack contains some oil. Test absorbent surfaces for bleeding. Glue Dots are produced using a variety of synthetic, rubber-based adhesives. To give these adhesives their removable capabilities, varying degrees of oils are used. In most cases these oils will not discolor surfaces. However, the effects of the oils vary based on the absorption properties of the substrate. As the strength level increases, the concentration of oils decreases. We recommend thoroughly testing the adhesive on given substrates where discoloration is a concern. To speed up testing times, we suggest applying dots to the substrates and heating them up to 150 degrees for three days to simulate results at room temperature after six months.

Profiles

Glue Dots® are available in three profiles (thicknesses).

Low profile Glue Dots® are thin and used for bonding level items. Medium and High profiles are suited for irregularly-shaped objects.

Our Recommendation for Tack Strength and Profile in Direct Mailing:
Tack strength: low or medium	Profile: Low